"After Avatar, movie making will never be the same" I'm not sure who said it, or where I even heard it, but it made me think is that true? I had seen previews and to be honest wasn't overly excited by it. But every single person I have talked to has been in complete awe over it. Is my lack of excitement for the movie because I have yet to experience the 3-D phenomena? Well if 2009 is any indication, the 3-D experience has everything to do with it. In 2009 seventeen movies were released in 3-D with four of them landing in the top 11 grossing movies of '09. So now only one question remains. Will this 3-D experience have any effect on the advertising world?
Pepsi seemed to be the first to jump on board to the 3-D trend. During last years Super Bowl Pepsi debuted their SoBe Lifewater and Monsters vs Aliens 3-D commercial. But is this 3-D trend going to be in our everyday lives? The International Consumer Electronics Show (CES) in Las Vegas thinks so. CES claims the gadget to watch this year are the 3-D TVs. And with ESPN and Discovery announcing 3-D cable networks, these 3-D commercials could be here sooner than you think.
So after all my research I must say I am incredibly concerned. My main issue being, if I already had trouble fighting off cravings of Dominoes pizzas, 3-D is going to make this nearly impossible now. Great...
